Hi Vincent,
I am in the throes of a dilemma at the moment......
Having read the review of the KDL40W4000U I was 99% certain it was the one that I wanted.
Just to confirm I went to the Sony Store to see on in action. Cleverly enough, they had the KDL40W4000, alongside the flagship KDL40X3500.
Even to my untrained eye, the picture on the 40X appeared noticably better then the 40W.
Now both TVs get excellent reviews on this site........and money not being a huge concern, (there is only about £300 difference) I would be interested to know what opinion people here (or Vincents) would be in relation to this purchase.
I don't game, it would merely be for Digital TV (Virgin) and the odd DVD.....
Thanks for reading,
Regards,
Finbarr.